Your Commerce Matters Newsletter is Here – September Edition

Thursday, September 26, 2024

Hello ,

As we enter a new month, we're excited to share fresh insights and updates with you. In this edition, join us for a live webinar on how AI can help you uncover new keyword opportunities for your online shop, explore the balance between email marketing and automation, and gain the impact of consumption-based pricing on business growth. With Black Friday and Cyber Monday fast approaching, these topics are designed to help you optimize your strategies ahead of the busiest time of the year.

We'd also love to hear from you! Share your experiences with us in our latest Shopping Experience Survey, whether it's about buying physical products or digital services—for a chance to win a $100 Amazon gift card as our way of thanking you.

Happy selling!

In the Spotlight

Discover How to Leverage AI to Identify New Profitable Keyword Niches for Your Online Shop

Ready to enhance your online shop's performance? Join this exclusive webinar, where Sam Hänni, Founder and CEO of SwissMadeMarketing, will unveil how AI can transform your keyword research process. Learn how to pinpoint profitable niches, discover valuable keywords, and apply an advanced AI prompt for a competitive edge. This is your chance to gain fresh insights and essential tools, so don't miss out!

REGISTER NOW

On the Blog this Month

21 TED Talks Every eCommerce Entrepreneur Must Watch in 2024

With rising competition and shifting consumer expectations, success requires more than a great product—it demands innovation, strategic thinking, and market insight. To help you stay ahead, check out our curated TED Talks to gain valuable perspectives and strategies for your eCommerce journey.

Email Marketing vs. Marketing Automation: Beyond the Basic

As marketing evolves, staying competitive is key. In this issue, we explore how automation can transform your email strategy into a personalized journey that drives better results. Discover how combining personalized journeys with automation can drive greater engagement and conversions.

A Definitive Guide to Consumption-Based Pricing

For SaaS companies, consumption-based pricing is becoming a popular choice. In this guide, we'll explain how this pricing model works and how it can improve your billing strategy. Explore this trend and see how it might benefit your business.

Recommended Picks

Product Experimentation: Driving Growth with Innovative Development

Regular product experimentation is key to remaining relevant and discovering what truly resonates with your market. Let's explore how testing new ideas and refining products can drive growth and keep your business ahead of the curve.

Cxl.com

Email Deliverability: What You Need to Know

No matter how compelling your content or offers are, they won't matter if they don't reach the inbox. With new requirements from Google and Yahoo making it even tougher to get through, understanding these changes and best practices is more important than ever.

Martech.org

Enhancing Merchant Security and Customer Engagement Through AI

With AI-powered tools, merchants can detect fraud in real-time, stopping scammers before they strike. Learn how generative AI is giving businesses a powerful edge in safeguarding payments and enhancing customer trust.

Paymentsjournal.com

Verifone Labs

Tax Category for Order Promotions

We have enhanced the Tax category functionality so that merchants can apply it to order and cumulative promotions as well, thus helping them to correctly calculate taxes.