SEJ Today: 7 Things Journalists Need to Know About Editorial SEO

By rahmat hidayat

Thursday, March 11, 2021

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Wednesday, March 10, 2021 Content Marketing, SEO 7 Things Journalists Need to Know About Editorial SEO By Elizabeth Lefelstein While it's an SEO professional's job to know how to optimize for search and a journalist's job to know how to write stories, both have the same end goal: to drive traffic to their editorial website. To help both SEO and editorial teams succeed in this endeavor, I've found that it's hugely beneficial for SEO pros to provide foundational SEO training, instructional guides, and regular office hours to their journalist comrades. The benefit of prioritizing these activities is two-fold: In this post, I'll cover seven things that journalists should know about SEO – from how it works, to the benefits of prioritizing it, to some foundational best practices to bookmark for their future writing. According to recent research, 68% of U.S. adults surveyed get their news at least sometimes from news websites and apps, and 65% said they get their news at least sometimes from search. Keep Reading... Paid Search The Magic Wheel of PPC Automation Optimization By Kirk Williams Human-guided automation is the future. Knowing how to manage & optimize automated PPC campaigns is key — here's how to do it right. Read Now... News OVH Data Center Fire Darkens Popular Sites Worldwide By Roger Montti Fire at an OVH Data Center in Europe takes down thousands of sites, including WP Rocket and Imagify Read Now... News, WordPress WordPress 5.7 Launches With One-Click HTTP to HTTPS Conversion By Matt Southern WordPress 5.7 "Esperanza" is now available, which allows site owners to convert from HTTP to HTTPS with a single click. Read Now... Sponsored What (Not) to Include in Your Agency's SEO Reports By SEOMonitor Are your SEO reports overwhelming instead of informative? Make sure clients understand how you're moving the needle with a better agency reporting process. Read More News, SEO Google May See Web Pages As Duplicates if URLs Too Similar By Matt Southern Google uses a predictive method to detect duplicate content based on URL patterns, which could lead to pages being incorrectly identified as duplicates. Read Now... News, SEO Google: No Plans to Speed Up Data Collection For Core Web Vitals By Matt Southern Google's Core Web Vitals testing tools take 28 days to gather aggregate field data, and that likely won't change any time soon. Read Now... Content Marketing, SEO Perfecting Your Brand's Tone of Voice for SEO Copywriting By Julia McCoy Content alone won't help you build long-lasting customer relationships. It's your tone of voice that makes all the difference. Learn how to hone it here. Read Now... Enterprise SEO, Link Building 11-Point SEO Checklist for Enterprise Internal Link Optimization By Rachel Vandernick Enterprise internal links need special attention. Learn how to get started and get a simple content checklist for optimizing internal links. Read Now... Ebook How to Advertise on Facebook: A Beginner's Guide Download Now... Digital Marketing Job of the Day Marketing Specialist SkillSoniq,   New York, NY, USA, Salary: $80K/year-$98K/year Apply Now SEJToday is the daily newsletter for Search Engine Journal. Share the love, invite a friend to get this newsletter.  Daily fatigue? Change your email frequency.  How can we make the newsletter even more awesome? Tell us now... Our mailing address is: Search Engine Journal · 160 W Camino Real Unit #606 · Boca Raton, FL 33432 © 2021 Search Engine Journal, All rights reserved. Want to break up? Are you really sure... Unsubscribe...

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