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SEJ Today: 3 Ways to Quickly Compare Your Website with Your Competitors

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Tuesday, February 2, 2021

Brought to you by:

Marketing Analytics, SEO

3 Ways to Quickly Compare Your Website with Your Competitors

By Chuck Price

As challenges and obstacles to reaching the top of the SERPs and staying there have continued to grow, competitor analysis has become more important than ever.

Although Google webmaster guidelines haven't changed much over the years, the core algorithm certainly has.

What's more, the evolution of that algorithm is happening at a much faster pace.

The introduction of Knowledge Graph, Hummingbird, RankBrain, and BERT  into the Google algorithm has made it much harder for SEO professionals to game the system.

I expect it will take nothing short of an act of Congress for Google to release its algorithm to the public.

Google is updating the Discover report in Search Console to include data from the Chrome mobile browser.

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International Search, Paid Search

Proven Spanish PPC Keyword Research & Google Ads Targeting Tips

By Zeph Snapp

Spanish PPC is as easy as translating your English campaign words to Spanish, right? It's not so simple. Get Hispanic PPC tips and insight here.

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Concentrating on your competitor, and not your own site is a losing situation. Learn the smart strategy to use when competing with bigger websites.

One year on from the COVID-19 outbreak, we take a look at popular search terms. From expected to bizarre, take a look.

Observations on the potential pitfalls of radical changes to site navigation and the benefits of a pyramid site structure

Google Chrome Canary users have a new way to measure Core Web Vitals. Discover how to access the scores on your site and your competitors.

Google is surfacing more information about domains in search results, helping searchers learn about sources without conducting multiple queries.

Digital Marketing Job of the Day

Senior Director of Marketing

ActionIQ,   New York, NY, USA,




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