SEJ Today: A Technical SEO Guide to Lighthouse Performance Metrics

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Friday, January 22, 2021

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Thursday, January 21, 2021 Brought to you by: Marketing Analytics, SEO A Technical SEO Guide to Lighthouse Performance Metrics By Jamie Indigo Maybe you're here because you're a die-hard fan of performance metrics. Or maybe you don't know what Lighthouse is and are too afraid to ask. Either is an excellent option. Welcome! For this merry adventure into demystifying developer documentation, I've recruited Technical SEO and Google Data Studio nerd Rachel Anderson. Together, we're hoping to take your performance improvement efforts from "make all the numbers green" to some clear and meaningful action items. We're going to look at: Keep Reading... Paid Search, YouTube How to Use YouTube Ads to Support SEM: A Step-by-Step Guide By Jonathan Kagan Marketers are always seeking better and more effective marketing initiatives. Here's how YouTube Ads can help strengthen brand awareness and SEM efforts. Read Now... Sponsored Elevate your SEO with quality influencers and bloggers! By Intellifluence Nearly 100,000 quality influencers and bloggers are ready to help you achieve your SEO and social media goals. Get FREE 1 Year Subscription Content Marketing Guest Posting in 2021: Amplify Brand First, Build Links Second By Ron Lieback When done properly, guest posting will help amplify your brand awareness and build reputable links. Here's how to guest post in 2021. Read Now... Link Building 5 Common Reasons Email Outreach Fails to Hit the Mark By Alexandra Tachalova Planning an email outreach campaign? Check out the five most common reasons why email outreach campaigns fail, and learn how to avoid them. Read Now... Sponsored The Global PPC Click Fraud Report 2020-21 By PPC Protect Discover the most critical industry changes on PPC click fraud and learn the tools to help combat this challenging threat. Read More News, SEO Google Uses Faster Storage For High Demand Pages By Matt Southern Google's Gary Illyes reveals the search index uses a tiered system where the most popular content is indexed on faster, more expensive storage. Read Now... Careers & Education, SEO 9 Factors to Consider in Hiring a Search Agency By Corey Morris Signing on to work with a search marketing agency can be a big commitment. Learn the nine factors to consider in hiring an agency. Read Now... YouTube Are Super Bowl Ads Worth the Money or is YouTube an Alternative? By Greg Jarboe Is it still worth it to invest in Super Bowl ads in 2021? Find out here, and learn why YouTube is a good alternative. Read Now... Ebook Content Marketing: The Ultimate Beginner's Guide to What Works Download Now... Digital Marketing Job of the Day Senior Manager of SEO Strategy From You Flowers,   New York, NY, USA, Salary: $90K/year-$115K/year Apply Now Want access to SEJ Insiders? The VIP SEJ Insiders will share in-depth articles and deep-research content. As a VIP Insider, you will get exclusive access to our research and special-project content before it's published on site. For invite-only access, get 3 friends to subscribe to SEJ Today. Refer Now... SEJToday is the daily newsletter for Search Engine Journal. Share the love, invite a friend to get this newsletter.  Daily fatigue? Change your email frequency.  How can we make the newsletter even more awesome? Tell us now... Our mailing address is: Search Engine Journal · 160 W Camino Real Unit #606 · Boca Raton, FL 33432 © 2021 Search Engine Journal, All rights reserved. Want to break up? Are you really sure... Unsubscribe...

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