Black Friday, SEO Style
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Hi!
I know Black Friday emails can be overwhelming, so I'll keep this quick and useful. I've prepared some Black Friday deals on my services and course. I'm also sharing a free tool I created to make working with Screaming Frog easier. Additionally, I'd like to spotlight a fellow SEO who could use some help. Plus, I have a few most important SEO updates. | | |
Black Friday Deals
Instead of promoting other people's deals, I'm offering discounts on my own services and course.
These offers are available until Black Friday or until all spots are taken.
For Those Learning SEO:
SEO Audit Mastery Course – 84% OFF
If you want to master SEO audits and confidently charge for them, this course has everything you need. It includes video lessons, practical tools, and direct access to me for guidance.
→ Price: $777 (the pre-selling price available only to newsletter subscribers) which gives you lifetime access to the course and all future updates.
After Black Friday, this course won't reopen until Q2 of 2025, and the price will increase significantly. This is the last chance to lock in access to all future updates at the lowest price ever.
To learn more about the course:
For Those Who Need Premium SEO Services:
Instead of sharing deals from others, I've crafted my own offers—giving you direct access to the best services and resources I provide.
Full In-Depth SEO Audit – 50% OFF
Get a comprehensive review of over 200 SEO elements on your site, including technical, content, and on-page factors. Receive a detailed report, a video walkthrough, and a one-hour consultation with me.
→ Black Friday Price: $4,000 (normally $8,000)
Traffic Drop Audit – 35% OFF
Understand why your traffic dropped and how to recover. I'll analyze everything, from algorithm updates to technical issues, and provide a step-by-step recovery plan.
→ Black Friday Price: $4,499 (normally $7,000)
Initial SEO Check – 30% OFF
Perfect for a quick SEO health check. This includes a concise report, a personalized video summary, and a 30-minute follow-up call to discuss next steps.
→ Black Friday Price: $699 (normally $999)
Book a health check of your site here.
Custom GPT SEO Writer – 50% OFF
This is a game-changer. I'll create an AI-powered GPT tool tailored to your brand and content needs, ready to produce SEO-optimized content 24/7.
→ Black Friday Price: $999 (normally $2,000)
Buy your Custom GPT SEO Writer here.
Please note:
- These services are provided as vouchers you can redeem anytime in 2025, so you can secure the Black Friday price even if you don't need the service immediately.
- All audits and services are personally handled by me, so availability is limited.
- Audits are time-sensitive based on complexity (e.g., complex websites will require prioritization).
Do you need more info about my premium SEO services?
Free Gift: Custom Screaming Frog GPT Tool
As a thank-you for being part of my community, I'm giving you access to a custom GPT tool I originally created for my SEO course students.
It will help you master Screaming Frog and make your audits more effective.
→ You can access the Screaming GPT here.
Our SEO Friend Needs Our Support
Kim, the wife of Clint Butler (one of the hosts of the SEO Fight Club), has been diagnosed with glioblastoma, an aggressive brain cancer. Despite surgeries, radiation, and chemotherapy, her battle continues with more treatments and mounting expenses.
Kim, a veteran, devoted mother, and creative spirit, needs our help to cover travel, medical costs, and materials for her cherished Glowforge projects, which bring her joy during this difficult time. Every contribution makes a difference
Top SEO News This Week
Here is the most important news from this week.
Google cracks down on third-party content abuse in search rankings
"We're making it clear that using third party content on a site in an attempt to exploit the site's ranking signals is a violation of this policy," said Chris Nelson from Google Search Quality, as Google's updated site reputation abuse policy now includes third-party content with first-party oversight.
Google confirms use of both site-wide and page-level ranking signals
"Our ranking systems are designed to work on the page level... Site-wide signals and classifiers are also used," states Google's updated guide to Search ranking systems, clarifying that the search engine uses both individual page signals and site-wide indicators for determining search rankings.
Google removes page experience report from search console to reduce clutter
"We decided to remove this page to reduce unnecessary clutter within Search Console and simplify navigating to this information," Google announced on LinkedIn, while maintaining that the Core Web Vitals and HTTPS reports will remain available separately.
Over the next week I will be sending some free videos and tips I have not shared publicly yet. Stay tuned!
To your SEO success,
P.S. Feel free to reply to this e-mail if you have any questions.
| | Hi! I'm Gerard. I'm Olga's trusty SEO pigeon and QA expert. It's Black Friday season, which means my mom/spouse, Olga, is sending out more emails than usual—but don't worry, the flurry will settle once the season is over. From my cozy nest on the shelf (where I'm keeping my AirPods eggs warm), I see how tirelessly she's working to deliver as much value as possible. |
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