Your Commerce Matters Newsletter is Here – May Edition

Thursday, May 30, 2024

Hello ,

Excitement is growing as we are less than a month away from the 8th edition of CommerceNow'24! And the news just in: we're thrilled to reveal our outstanding lineup of speakers ready to share their actionable insights and cutting-edge strategies to hyperscale your online business. Whether you're looking to innovate or simply stay ahead of the curve, secure your FREE pass today, and get ready to transform your business!

As we count down to this must-attend event, why not take a moment to evaluate your online sales performance and discover fresh approaches for growth? In this month's roundup, you'll learn how to master content marketing strategies, simplify the process for customers to effortlessly switch subscription plans, and gain insights into cross-border eCommerce in Canada.

We are happy to announce that 2Checkout (now Verifone) has been awarded the "Best Payment Solution" by the SIIA CODiE Awards 2024! The prestigious SIIA CODiE Awards recognize excellence and innovation in the technology industry.

Happy selling!

In the Spotlight

The CommerceNow'24 Lineup is Out Now

Get ready to mark your calendars because the first speakers at CommerceNow 2024 have been unveiled! With an impressive array of speakers lined up for CommerceNow'24 on June 19-20th, there's no better time to get inspired and supercharge your eCommerce strategy. Don't miss your chance to secure a virtual pass while they're still available.

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On the Blog this Month

Rising Above the Noise: Content Marketing Strategies for 2024

Understanding your target audience is more important than ever in this busy environment. You need to dive into their challenges, preferences, and buying behaviors. This article focuses on innovative content marketing strategies to help you stand out and effectively engage your audience in 2024.

How to Make It Easy for Customers to Switch Subscription Plans

As a SaaS business owner, one of the most important things you can do is make it easy for customers to switch subscription plans. Customer needs are dynamic and constantly evolving. Discover how to keep your audience engaged and satisfied by meeting their needs with flexibility and ease.

eCommerce in Canada: A Merchant's Cross-Border Guide to Online Sales

Canada's unique market dynamics, high internet penetration, and strong consumer purchasing power make for a fertile ground for eCommerce ventures. Find out the strategies and best practices that will enable you to tap into this vibrant and growing space, ensuring your cross-border sales thrive.

Recommended Picks

Pricing Strategies: The Ultimate Guide to eCommerce Pricing

In eCommerce, pricing can make or break a sale. Discover key strategies for setting prices that attract customers, maximize profits, and drive your business forward. Learn how to craft a pricing strategy that balances value and profit, keeping you competitive in the dynamic eCommerce landscape.

Prisync.com

Multi-Faceting Your DTC Brand to Optimize Email Revenue

Multi-faceting your brand means exploring beyond your USP. It's about asking, "What other aspects of our product can we leverage?" Discover how to identify and leverage different facets of your brand to create compelling email marketing campaigns that resonate with your audience.

Cxl.com

Best Practices to Enhance SaaS Security and Safeguard Digital Assets

As businesses increasingly rely on SaaS applications for critical operations, protecting digital assets grows more complex. Let's explore best practices for enhancing SaaS security, offering essential tools and insights to safeguard your business against evolving threats.

Spiceworks.com

Verifone Labs

Coming Soon: New Filters for Order Search

We are introducing a new "Confirmation Status" filter in our merchant Control Panel, with three options: Waiting, Confirmed, and All, replacing the previous "Order Status" filter. This will make it easier for you to discover which orders have previously been confirmed or are awaiting confirmation. Stay tuned on Order search for updates.

Coming Soon: New Partner Orders Subscription Activation

We are preparing an enhancement for partner orders where the subscription start date can be reset after the delivery is confirmed. This will offer partners and merchants more flexibility to manage subscriptions on the Channel Manager flow. Stay tuned for updates in Partner order fulfillment.