Your Commerce Matters Newsletter is Here – March Edition

Thursday, March 28, 2024

Hello ,

Welcome to the March edition of our Commerce Matters Newsletter! This month, we have prepared a series of actionable resources meant to help you discover the power of loyalty programs. Also, you can explore the significant impact of UX micro-interactions on conversion rates, and unlock practical upselling tactics to boost your bottom line in the evolving landscape of online selling. Begin testing new ideas step by step, and you'll soon be able to witness tangible results.

As in the next period there are several celebrations around the world, we want to take the opportunity to wish you all the best and happy moments with your family and loved ones!

Happy selling!

In the Spotlight

Mastering The Ultimate B2B Commerce Handbook: Key Insights and Strategies

Companies are reevaluating their strategies to remain competitive in the wake of global disruptions such as the COVID-19 pandemic. Dive into our latest handbook for essential strategies and insights on navigating the evolving world of B2B eCommerce. Discover how businesses are streamlining operations and reducing costs, harnessing the power of digital commerce to stay ahead in the market.

READ NOW

On the Blog this Month

How Loyalty Programs Keep Your Customers Engaged and Invested

Discover how these programs not only attract customers but also increase revenue. From cost-effective retention to personalized rewards, we explore the tactics that turn one-time buyers into devoted brand advocates. Let's delve into the world of loyalty programs, the key ingredient to thriving businesses.

UX Micro interactions: Small Changes, Big CRO Impact

Your digital product is the result of meticulous planning and user-focused design. But what comes after implementing a constant optimization strategy for better user experiences? Explore the world of micro-interactions as we unravel the secrets behind the small details that breathe life into your product.

14 Practical Upselling Tactics to Increase Your Bottom Line in 2024

Uncover the impact of the upselling technique on average order value (AOV) and long-term customer relationships, two essential tactics to boost your bottom line. Check out these proven strategies for sustainable growth as we navigate through best practices and techniques.

Recommended Picks

A SaaS Startup's Guide to Demand Modeling

Feeling ready to launch your SaaS startup into the market? Discover how this essential tool can assist you in setting realistic goals and navigating a path to success. Simplify demand modeling and empower your startup journey.

CXL.com

Gen Z Shoppers Likelier Than Millennials to Use Apple Pay

The youngest online shoppers are embracing digital wallets at an impressive rate. Uncover the preferred online payment methods across different generations and learn how to harness this knowledge to supercharge your eCommerce business.

Payments.com

50 eCommerce Statistics To Know in 2024

As technology and customer behavior are in continuous development, the state of eCommerce is ever changing. From the surge in digital transactions to the expanding role of social media in shopping, uncover the latest trends shaping the world of eCommerce to find out how to stay ahead of the game.

HubSpot.com

Verifone Labs

GooglePay via API

We now support transactions with the Google Pay wallet through API v6 ( REST, JSON-RPC, SOAP protocols) using EUR, USD, GBP, CHF, DKK, NOK, and SEK currencies. Google Pay is used on nearly 800.000 websites as a secure payment gateway

New Email Requirements – One-click Unsubscribe

Google and Yahoo announced that bulk senders will need to use the one-click unsubscribe functionality for emails starting with April 1, 2024. To align with this new standard, all 2Checkout marketing/commercial emails to shoppers will support the one-click unsubscribe feature.