Performance Max, Copilot, Partner awards, and much more inside!
Performance Max, Copilot, Partner awards, and much more inside!
Performance Max, Copilot, Partner awards, and much more inside! If you are having trouble viewing this email, click here.
March, 2024
Microsoft Advertising Insider
Hi There,
Welcome to March's edition of MSA Insider! As spring unfolds, it brings not just blooming flowers and longer days, but a fresh batch of updates from Microsoft Advertising. This month, we're excited to the general availability of Performance Max campaigns, talk Copilot, and more! Let's shake off the winter chill and get into the updates!
Microsoft's Performance Max now available globally
Performance Max is a new automated campaign type that brings together the best of Microsoft's automation to find you more conversions. You architect the strategy with goals, assets, and signals, and our industry-leading AI dynamically creates and optimizes ads across our unique Microsoft Advertising surfaces to maximize performance.
Building your identity strategy with Microsoft Advertising
There will be no single replacement of third-party cookies. Microsoft Advertising's identity solutions are designed to drive scale, choice, and a web that works for all by connecting our unique assets with a wide range of industry solutions.
Discover the latest trends on the Microsoft Network for Home and Garden this spring season and get tips on how to target your audiences with our platform.
Creating marketing materials isn't easy. Ensuring that those marketing materials are inclusive is even more challenging. Discover how the tips provided in this blog post can assist you in creating inclusive marketing materials with Copilot.
Microsoft Advertising Partner Awards: Americas winners
We're thrilled to announce the 8th annual Microsoft Advertising Partner Awards winners in the Americas. These Elite and Select tier partners truly embody the spirit of this year's theme–transformation.
Expert Support: Import campaigns directly from Google Ads
If you're using Google Ads and haven't set up a reoccurring Google Ads import, our Microsoft experts are here to help! Get in touch for 1:1 assistance with imports from Google, Facebook, and Pinterest.
On-demand webcast: Discover the power of generative AI with Microsoft's Retail Media Creative Studio
Wondering how generative AI can empower your retail media campaigns? Tune in to our recent webcast to learn from industry experts on how you can harness the power of generative AI by using Retail Media Creative Studio.
Learn about our latest product updates that will help you deliver more engaging ads, reach your valuable audiences, and drive more results with less effort.
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