Most business owners have optimized or started optimizing their websites for mobile device traffic. And it's clear why – mobile accounts for more than half of the global Internet traffic, and by 2025, the number of active mobile devices is expected to reach over 18 billion! Approximately 86% of the world's population uses a smartphone, which is way more than the percentage of people with a PC or laptop access. In fact, most people use only smartphones as their new 'personal computers', and mobile web traffic has continued to rise throughout the years. However, most websites aren't optimized beyond the default mobile responsiveness settings. In many cases, setting the layout to fit smaller screens is not enough when you need to consider site speed, UX, and design into the equation as well. With so much mobile traffic, it's very likely that your potential customers won't stay on a website with a terrible mobile UX, and they'll look for the required information elsewhere. If the expected primary source of web traffic from your target customers is mobile, you need to start thinking about the website's design from the mobile user's point of view instead of a desktop one. Luckily, we already know how powerful the Divi theme is, and how it can help us optimize our web projects for greater mobile responsiveness. | .png)
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