Tuesday, February 28, 2023
ChannelAdvisor Pulse Your monthly e-commerce newsletter
E-Commerce Success Tactics for 2023
With the recent turbulence of the economy and ever-evolving consumer behaviour, how can brands continue to stay profitable during 2023? Despite the economic challenges, there's still opportunities for smart online sellers to grow and reach new audiences, while safeguarding your business and building resilience to weather difficult times.
In this 3 part series, we explore some of the strategies sellers should be considering to reimagine growth and ensure success this year. Read the full series below.
2023 E-Commerce Series: Adapting to Changing Consumer Behaviour (Part 1)
2023 E-Commerce Series: Increase Product Visibility and Shoppability (Part 2)
2023 E-Commerce Series: Drive Excellent Digital Shelf Execution (Part 3)
Effective Retail Media Campaigns
When it comes to implementing retail media, the options can quickly become overwhelming. Filtering all of the possibilities first, then crafting efficient strategies that match your goals will help you form a vital core to your retail media efforts going forward.
An intentional presence at points of purchase can cement your place on the digital shelf and elevate your products from their competition. But how do you build retail media campaigns that will most effectively present your products to interested, purchase-ready customers?
In our latest e-book, we share 5 proven best-practice retail media strategies to help you reach your goals and cut through growing channel noise. Download it here.
2023 Consumer Electronics Report It's no secret that there is huge potential for consumer electronics brands, with global sales reaching $539.46 billion in 2022. But with changing consumer habits and a challenging economy, how are brands in this industry adjusting their channel strategies to remain profitable in 2023?
In collaboration with CensusWide, we surveyed over 300 CMOs and heads of e-commerce in's consumer electronics brands and explored the changes they're making to their e-commerce strategy over the next year. In this report, we provide the latest statistics and insights to assist you in navigating the evolving consumer electronics market. Download the full report here. Useful reading for busy e-commerce teams
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