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Marketplaces sure have changed. And not just a little. The entire landscape has undergone a massive transformation in recent years. There are now hundreds of marketplace options for brands and retailers, each with its own set of rules, requirements and built-in audiences. From pricing to advertising, the mountain of steps to master gets higher every month. If you don't climb them, your competitors will. Bottom line: The days of simply listing on modern marketplaces are long gone. There are advertising campaigns to manage, buy box positions to compete for and fulfilment processes to streamline. And that's just for starters. In this eBook, we'll walk you through proven best practices for supercharging your marketplace strategy, including: - Optimising product content
- Leveraging comprehensive retail media advertising
- Utilising advanced repricing technology
- Building resilient fulfilment operations
- And more!
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