 SEO, Web Development By Ludwig Makhyan Website migration is one of those tedious processes that can benefit your site in the long term — but a lot can go wrong in the process. Improper redirects, problems with robots.txt files, sitemap issues, and even broken internal links can inadvertently cause your site migration to drive a drop in organic search traffic. Identifying why your traffic is dropping or dropped significantly after a site migration can be a matter of trial and error. Use this column as a checklist to double-check these common reasons sites lose traffic after a site migration. First, make sure that you have a complete list of issues plaguing your site at your disposal so you can verify and correct any issues that may arise. | |
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Sponsored By SEMRUSH Optimizing for user experience not only means your audience enjoys interacting with you more, but it means Google staying visible on Google, too. | |
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WordPress By Aleh Barysevich | | SEO-friendly WordPress is a great CMS for small local businesses. Here are 7 SEO improvements you can make to boost local search rankings. | |
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Search Engine Journal By SEJ Show Google's Developer Advocate, Martin Splitt joins Search Engine Journal Founder Loren Baker May 20th at 2pm ET in this live Q&A about Google Core Web Vitals, the delay to June for the Page Experience Update, and other overall performance and speed needs for websites to better compete within Google and convert users. | |
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SEO, Web Development By Corey Morris | | We need our websites to be a destination for our sales and marketing efforts. Learn the 11 factors to drive users to your brand. | |
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News, SEO By Matt Southern | | Google says the upcoming Page Experience update, which was thought to only impact mobile search, will apply to desktop search results as well. | |
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News, Shopify By Matt Southern | | Google expands its partnership with Shopify and introduces a simplified process for all 1.7 million merchants to get their products listed with a few clicks. | |
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News, SEO By Matt Southern | | Google aims to answer more complex search queries with a new technology called Multitask Unified Model, or "MUM" for short. | |
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