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SEJ Today: Working With Cross-Departmental Decision Makers for SEO Success

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Tuesday, March 16, 2021

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Careers & Education, SEO

Working With Cross-Departmental Decision Makers for SEO Success

By Tony Wright

Two years.

That's how long it took me to get the meta tags changed on one of my first-ever SEO jobs.

For two years, a company paid my agency to run reports on their SEO "progress" while refusing to implement any of the changes I suggested.

Until one day, I decided to bring donuts to the IT staff.

You see, back then, the IT staff was 100% responsible for the upkeep of a company's website.

Webmasters have to pivot quickly in times of crisis and turmoil. Here's how to find a lasting SEO advantage based on your unique market position.

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Find the top-performing content on your website with ImpactHero!

By ImpactHero

Content efficiency is measured in a variety of ways depending on your marketing goals and the funnel stage. We offer you a quick guide on how to find and improve the top performing copies on your website based on the traffic sources and customer journey analysis.

There are quite a few reasons why it would be beneficial to get social media pages re-crawled. Here are 4 ways to do this.

Learn tactics to better connect with today's local consumers by providing personalized, meaningful brand interactions and maximize your marketing ROI.

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C3 Virtual: The Can't-Miss SEO & Content Marketing Conference

By Conductor

Join workshops, leadership sessions, and industry panels – from anywhere – alongside the biggest names and brightest minds in marketing at Conductor's 10th annual SEO + content marketing conference happening on April 20 and 21.

New update to OVH data center fire recovery. Outage may continue until March 22, 2021 for some customers

Learn a process that can help you generate more qualified organic traffic for your ecommerce site and convert more sales.

A new search platform gains $40 million Series B funding. Founded by ex-Google employees with headquarters down the road from the tech giant.

Digital Experience, News

Google to Face $5B Lawsuit Over Tracking Users in Incognito Mode

By Matt Southern

Google Chrome's Incognito Mode is at the forefront of a $5 billion class-action lawsuit which alleges users are being tracked during private browsing sessions.

YouTube creators now have access to new metrics about video views, and the Studio Mobile app is getting refreshed with efficient ways to view data.

Digital Marketing Job of the Day

SEO Technical Specialist

Pivotal Solutions, Inc.,   New York, NY, USA, Salary: $60K/year-$80K/year




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