SEJ Today: Getting Started With Your First Pinterest Ads Campaign: Step-by-Step

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Wednesday, March 3, 2021

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Paid Search, Pinterest

Getting Started With Your First Pinterest Ads Campaign: Step-by-Step

By Lisa Raehsler

Pinterest is different from other paid media platforms in that it is a visual discovery engine.

If you're one of the many companies that still have not leveraged the opportunity to connect with audiences using Pinterest Ads, this article is for you.

In this post, we will cover the people and the platform, targeting opportunities, and tips for set-up.

The people on Pinterest are as diverse as the pins they create, and 95% of Pinners state that Pinterest inspires them/gives them ideas for their life.

This diverse collection of people are ready to take action and explore something new. Over 80% use it for purchase inspiration or actual purchases, which is important to keep in mind as you build strategies around the concept of inspiring ads and messaging.

On today's episode of the SEJ Show, Brent Csutoras is joined by Thomas Kramer, Co-Founder, COO at Paladin Software & Measure Studio and Sarah Galvez, […]

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Can LSI keywords positively impact your SEO strategy? Here's a fact-based overview of Latent Semantic Indexing and why it's not important to SEO.

Review the seven most popular search engines, now. Read about the SEO pros and cons and some optimization tips of each.

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How to Choose the Right Clients for Your SEO Agency & Avoid Toxic Ones

By SEOMonitor

Choosing the right clients for your SEO agency is crucial for long-term growth. SEOMonitor shares five ways to approach the lead qualification process.

Semrush is announcing an initial public offering of company stock, which will see the SEO software company selling shares on the New York Stock Exchange.

In this month's episode of Marketing O'Talk, Greg Finn sits down with some of marketing's finest minds to discuss funnels.

Link Building, Webinar

How to Build Links for Ecommerce & Affiliate Sites in 2021

By Loren Baker

Learn how to boost your ecommerce and affiliate site's search visibility with link building and which approach can bring you the best results.

Marketing Analytics, SEO

How to Perform an In-Depth Technical SEO Audit

By Anna Crowe

Learn a step-by-step process for creating a comprehensive technical SEO audit for your clients.

Content Marketing, Link Building

Why Guest Blogging Is the Worst Link Building Strategy

By Alexandra Tachalova

Guest blogging has been used for ages to build links. But truth be told, it's the worst link-building strategy you could come up with.

Digital Marketing Job of the Day

SEO/SEM Specialist

North Pole Recruiting,   New York, NY, USA,




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