Tuesday, February 23, 2021
Get the latest SEO, PPC, content marketing, and social media news delivered daily. | | Monday, February 22, 2021 | | | No RSS items found.  News, Tools By Matt Southern Google Search Console has a new and enhanced Associations page which will carry over all existing associations. https://twitter.com/googlesearchc/status/1363877934285664260 An association refers to the connection between a Search console property and a property in another Google service, such as Analytics. An example of the updated Asssociations page can be seen below: The updated Associations page, which is found within the settings menu of Search Console, supports the following association types: | | | Digital Experience By Chandal Nolasco da Silva | | What drives CTA clicks? Is it the color of the button or the language used? Undoubtedly, unusual CTAs have a way of converting. | | | | | Driving traffic to a site is a common SEO goal, but more website traffic is not always better. Here are some reasons why. | | | Paid Search By Adam Heitzman | | Want to write more profitable PPC ads? Get more clicks on your paid search ads by applying these 10 copywriting best practices. | | | Careers & Education, SEO By Danny Goodwin | | Here are the top virtual and in-person SEO conferences, where you can network and learn the latest digital marketing strategies, tips, and trends. | | | Marketing Analytics, News By Matt Southern | | A new report shows user-generated content, such as photos uploaded by customers, plays a significant role in purchase decisions. | | | News, WordPress By Matt Southern | | Exploits detected in the Ninja Forms plugin for WordPress, installed on over a million sites, can lead to a complete site takeover if not patched. | | | News, SEO By Matt Southern | | Google's John Mueller answers questions about SEO best practices for news websites, particularly as it relates to publishing shorter articles. | | | News, SEO By Matt Southern | | Google's John Mueller says the total number of backlinks a website has doesn't matter at all to the search algorithm. | | | | | | | | | Want access to SEJ Insiders? The VIP SEJ Insiders will share in-depth articles and deep-research content. As a VIP Insider, you will get exclusive access to our research and special-project content before it's published on site. For invite-only access, get 3 friends to subscribe to SEJ Today. | | | | | | |
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