Wednesday, January 13, 2021
Get the latest SEO, PPC, content marketing, and social media news delivered daily. | | | Tuesday, January 12, 2021 | | | News, Tools By Matt Southern A new report in Google Search Console will help news publishers measure the performance of their content with greater accuracy. "Today we are launching Google News performance reporting to help news publishers better understand user behavior on Google News on our Android and iOS apps, as well as on news.google.com." Site owners can access the new performance report by logging into Search Console and clicking Google News in the navigation menu on the left. The report is similar to other Search Console reports and includes metrics such as impressions, clicks, and click-through rate (CTR). Data can be segmented by country, devices, and filtered by date. Search Console's Google News report can be used to determine how many times a website's articles have been shown to users in Google News, and how many times those articles have been clicked on. | | | Careers & Education, News By Danny Goodwin | | SEJ eSummit kicks off today. Attend to learn actionable insights on SEO, enterprise SEO, PPC, paid social, and more from top industry practitioners. | | | Sponsored By Intellifluence From Facebook to TikTok and (almost) every popular network in between, Intellifluence features nearly 100,000 opt-in influencers ready to promote your product or service! | | | Digital Advertising, News By Matt Southern | | YouTube is turning post-roll ads on by default for all videos that are eligible to serve ads. | | | News, Tools By Matt Southern | | Google Search Console's Index Coverage report is receiving 4 updates to keep site owners better informed about indexing issues. | | | Sponsored By Advanced Search Summit Miss in-person conferences? Attend Advanced Search Summit in Napa on June 9-11, 2021. Expect two action-packed days covering SEO, SEM, CRO, ecommerce, local search, analytics, mobile, content, industry tools, and more. | | | Facebook, Social Media By Susan Wenograd | | Recommendations for the days leading up to iOS 14 adoption have been issued by Facebook, along with what to expect in results & measurement. | | | Paid Search By Susan Wenograd | | As Google Ads has matured, it's more challenging to stay on top of features and potential problems. Here are 10 common issues in accounts. | | | | | | | | | Want access to SEJ Insiders? The VIP SEJ Insiders will share in-depth articles and deep-research content. As a VIP Insider, you will get exclusive access to our research and special-project content before it's published on site. For invite-only access, get 3 friends to subscribe to SEJ Today. | | | | | | |
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