Tuesday, December 15, 2020
Get the latest SEO, PPC, content marketing, and social media news delivered daily. | | | Monday, December 14, 2020 | | | News, Tools By Matt Southern Following a successful launch of Microsoft Clarity, features from the free-to-use tool are being added to Bing Webmaster Tools. Clarity allows website owners to see exactly what visitors are doing on their site without infringing on visitors' privacy. It visualizes how the site is used in the form of click & scroll heatmaps, and can even replay entire user sessions. Search Engine Journal's Roger Montti covered all the features of Microsoft Clarity back when the tool launched. This article will focus on the updates to Bing Webmaster Tools. With the addition of features from Clarity, Bing Webmaster Tools can now be used for SEO & SEM purposes, as well as optimizing site usability and debugging. Microsoft describes the connection as being as seamless as possible. Simply sign-in to Bing Webmaster Tools and there will be an option to sign up for Clarity. | | | Search Podcast By Brent Csutoras | | Loren & Upasna will discuss the importance of a Product Management mindset for implementing successful search strategies in all SEO. Likewise, Upasna will be discussing […] | | | Sponsored By Search Engine Journal Register now for SEJ eSummit happening on January 12-13, 2021 to learn actionable insights from top professionals in the industry. SEJ eSummit has keynotes, master classes, interactive sessions, and much more. | | | Enterprise SEO By Claudia Higgins | | Many of the biggest difficulties faced by in-house SEO teams are universal. Here are four of the biggest challenges, along with tried-and-tested solutions. | | | SEO, YouTube By Brent Csutoras | | Getting your video to rank on YouTube takes more than just an amazingly crafted video. Follow these 10 tips to get started on YouTube SEO. | | | Content Marketing By Julia McCoy | | Publishing the wrong content can send your brand spiraling (think hate messages and millions of $$ lost). Here are 4 content campaigns not to emulate. | | | News, SEO By Roger Montti | | Google's John Mueller discusses the challenges of copied content and why being the original source doesn't mean it's more relevant | | | News, Pinterest By Matt Southern | | Pinterest is launching three new features for boards that allow users to make more productive use of their time on the platform. | | | News, SEJ Network By Christine Zirnheld | | Also on this week's Marketing O'Clock: commerce trends, YouTube Primieres adds new features, Chrome blocking heavy ads, and more. | | | | Manually optimizing all your title tags can be time-consuming and expensive. Find out how to use Deep Learning to do this task easily. | | | | | | | | | Want access to SEJ Insiders? The VIP SEJ Insiders will share in-depth articles and deep-research content. As a VIP Insider, you will get exclusive access to our research and special-project content before it's published on site. For invite-only access, get 3 friends to subscribe to SEJ Today. | | | | | | |
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